Monday, July 6, 2009

New site launched: T.L. Wood Flooring


Columbia, SC-based flooring company T.L. Wood Flooring came to Translucent Media when they needed a new logo and website. We created a unique logo for them and a website with multiple image galleries and a contact form.

http://www.tlwoodflooring.com

Tuesday, June 9, 2009

Picnik

I just found an amazing online tool for editing and optimizing images online. It's free and doesn't require registration. Take a photo and play with it ... it's easy to use and very powerful. Enjoy!

http://www.picnik.com/

Thursday, May 7, 2009

Monday, April 20, 2009

How To Successfully Start A Home Business

Starting a home based business can be both exhilarating and overwhelming at once. If you’re considering opening a home business here are a few steps to take to ensure your success.

Step #1 Make sure you have a home business personality. Are you organized, self motivating, and able to work by yourself for long periods of time? Great!

Step #2 Decide what type of business suits your needs and personality. There are a large number of home based businesses you can open up, everything from a transcriptionist to a massage therapist, from a ghostwriter to an eBay store owner. Spend a considerable amount of time learning about the types of businesses which are available and what fits your needs, interests, and personality. Ideally your home based business will be something you can profit from for years and years so you want to make sure you’ll enjoy it.

Step #3 Learn about the technology and resources available to you. The internet and related technologies have made owning a home based business accessible by most everyone. Email makes it easy to communicate with customers all over the world, shopping cart software makes it easy to accept payments even while you’re away and website technology helps you create a community of people interested in you and your business.

Step #4 Plan, plan, and plan. A business plan isn’t a luxury, it is a necessity. You’ll want to outline your goals, your reason for being in business, your budget and start up finances, your assets, your strengths and weaknesses, your competition and your marketing strategy.

Step #5 Operate your business as if you were in the office. It’s tempting to work when you feel like it, to stay in your pajamas all day and to not hold yourself as accountable as if you were in the office with a boss peering over your shoulder. Yes, the freedoms of owning your own business are great however you’ll be more productive, professional and profitable if you keep regular business hours, you can set these hours to fit your needs of course. If you get dressed and brush your teeth in the morning you’ll just feel better and more productive and if you treat your business and your customers as you’d like to be treated. It helps to have a designated work space in your home, a home office, where you’re able to close the door and focus on business.

Step #6 Know your role. When you own your own business, especially in the beginning, it’s easy to try to be everything. You’ll be your own accountant, your own lawyer, your own fulfillment center your own sales and marketing team – you’ll wear all the hats. However this isn’t the best way to be productive and profitable. Outsource what you can and focus on your strengths and the tasks which bring in the most profits. Above all, remember that you are the CEO and it is your job to be the person who builds and grows your business.

Step #7 Remember to maintain a balanced life. Make time for fun and self care. It’s all too easy to let your business consume your life 24/7. Burnout occurs and you start losing interest in your business. Profits suffer and so do your loyal customers. Take time to celebrate life, your successes and your friends and family. Balance is essential for a successful home based business.

Knowing and keeping these seven steps in mind before you start a business will help you successfully get it off the ground and to keep it running profitably for as long as you desire.

Sunday, April 19, 2009

Crazy Egg -- Picture your visitors

Totally reasonable cost, totally useful tool for analyzing your website visitors.


Crazy Egg gives you a visual picture of where your visitors are clicking and what the most popular content on your website is located, so you can make decisions about moving content around on your site based on what your visitors are actually using. Attached is an example heat map from Crazy Egg.

Check it out: http://www.crazyegg.com

Friday, March 20, 2009

New site launched: Costs of Care


Harvard-based start-up Costs of Care approached Translucent Media for a professional web presence. They needed to get their message across -- that doctors need to be aware of the costs of the procedures that they perform. Translucent Media delivered an affordable, professional website based on the Joomla content management system (CMS) so Costs of Care personnel can update and maintain their site themselves. The site includes a Flash slideshow and a blog.

http://www.costsofcare.org

Sunday, March 15, 2009

Free blog setup

We are now offering free blog setup on a new hosting account through us. You have to visit our website and click through on the link to purchase your hosting account (minimum one year term), and you have the option of upgrading to a premium Wordpress template on that page as well. We're happy to be able to offer this service to our new and existing clients!

Learn more: Free blog setup from Translucent Media

Wednesday, March 4, 2009

New site launched: Virginia Federation


We just launched a new site for the Virginia Federation of Dog Clubs and Breeders. The site features a Flash header with rotating text and photos, a Flash slideshow of members' dogs, auto-updating content, and as with all of our sites is built on the Joomla content management system (CMS) so the client can update the site themselves. Enjoy!

http://www.virginiafederation.org

Sunday, March 1, 2009

New site launched: Marnay Whippets


We just launched a new site for a whippet breeder in Virginia -- Marnay Whippets. The site features a custom-designed logo, auto-updating content and photo slideshows using Flash. Enjoy!

http://www.marnaywhippets.com

Tuesday, February 17, 2009

It's a great time to start a business

According to the Today Show, over 15.8 million people are self-employed right now in the US, and of those 8 million are "baby boomers."




Need help getting your new business marketing efforts off the ground? Visit us at www.translucentmedia.net for help.

Mens Sana Whippets Logo

Approved today!


Saturday, February 14, 2009

Marnay Whippets & Mastiffs logo

Here's the completed logo for Marnay Whippets & Mastiffs ... the website is still in development.

Monday, February 9, 2009

Show Breeder Sites

We're offering a new package just for dog show breeders and exhibitors ... find out more on our website. You'll find features such as photo galleries, pedigrees, chat rooms, message boards, blogs, and more!

Sunday, February 8, 2009

Logomania!

Our "logo guy" Derek is up to his ears in logos ... he's working on three projects right now, two for whippet breeders and one for a dog club. He loves logos so he couldn't be happier. You can check out our logo page for previous work, and we'll have updates on these new logos soon.

Thursday, February 5, 2009

Working on two new sites and two new logos

We've got lots in the works right now ... we're working on two new Joomla sites, one for a whippet breeder and one for the Virginia Federation of Dog Clubs and Breeders. We're also working on two new logos and will have those to post soon.

Our blogging clients are hard at work on their sites over at Frank Price Company and Right on Target.

And we just posted a logo page showing our previous work on various logo projects. It's not all-inclusive, just the few I could dig up late last night.

Enjoy!

Sunday, February 1, 2009

New blog site launched


Right on Target is a politically conservative blog with logo designed by Translucent Media and Blogger site set up by us.

http://rightot.blogspot.com/

Wednesday, January 28, 2009

New blog postings on Frank Price Company


Blog postings including the truth about automotive incentives, and a return to American pride in automobile manufacturers. Enjoy!

http://www.frankpricecompany.com/home/blog

Tuesday, January 20, 2009

Used cars & trucks posted on Frank Price Company


We've added a new feature on the Frank Price site -- used cars and trucks that are available directly from Frank Price and available for viewing at their offices. Enjoy!

www.frankpricecompany.com